In May of 2010, Philanthropy Southwest, Philanthropy Roundtable and the Holthouse Family Foundaton co-sponsored a program in Houston. Lemonade Day was still in its infancy, having just been founded three years prior, but had quickly taken hold in cities across the United States. Its biggest growth was still to come.

Created by tech entrepreneur Michael Holthouse, Lemonade Day teaches kids about business by helping them start one. The idea occurred to Mr. Holthouse when his own child started a lemonade stand. After an afternoon of hard work, the returns were less than stellar. Though he had already experienced success in business, he realized that entrepreneurs are not born, they’re made.

The first Lemonade Day was held in May 2007. Approximately 2,000 kids across Houston, the area where Mr. Holthouse lives and built his businesses, participated that year. Soon, the program expanded to Austin, Dallas, and finally beyond Texas to cities on both coasts. Lemonade Day has even reached Canada and South Africa.

With the addition of key personnel with extensive nonprofit and corporate experience, 2015 was a banner year for Lemonade Day. In total, the organization almost doubled its reach, adding more than two dozen new cities. The organization’s simple message, “Spend some. Share some. Save some,” is resonating across communities and socioeconomic lines. In 2016, Lemonade Day is looking to expand to Miami, Detroit, Cleveland, and more.

Among the highlights of the first eight years of Lemonade Day include the launch of Bee Sweet Lemonade. Created by Lemonade Day Austin alumnus Mikaila Ulmer, Bee Sweet Lemonade combines quality ingredients with locally sourced honey. Her product was an almost immediate success. After securing funding from FUBU CEO Daymond John on the ABC series Shark Tank, Mikaila distributed Bee Sweet in Whole Foods Stores across seven states. She was invited to meet with President Barack Obama at the Kids State Dinner and has appeared on numerous talk shows. And all this before she even finished elementary school.

Lemonade Day 2016 (May 1) is already on pace to be the organization’s most successful year but it’s only the beginning of their lofty ambitions. According to U.S. Census data, there are just over 72 million children in America. Lemonade Day wants to reach all of them or, as their president, Ron Batts, puts it, “One million down. Seventy-one million to go.”